Case Studies/Internal Product

SalamReach

The first dedicated platform connecting businesses with verified Muslim influencers who uphold Islamic values, transforming influencer marketing for the halal economy.

Web DevelopmentMarketplaceInfluencer Marketing
Values-Driven Influencer Marketing

Connect with
Authentic Muslim
Influencers

SalamReach connects businesses with verified Muslim influencers who genuinely uphold Islamic values through rigorous vetting and transparent pricing.

All influencers verified and adhere to Islamic guidelines
Followers125K
Engagement8.5%
Islamic ContentLifestyle
50+
Verified
50+
Users
The first and only platform dedicated to halal influencer ma…
Mission
Next.js, React, TypeScript
Technologies

Why We Built ThisA community need, a vision to fulfill.

The Problem We Saw

The halal economy needs trustworthy influencer marketing infrastructure to grow sustainably.

  • Hours wasted on back-and-forth negotiations and rate discovery
  • Brands risking reputation by partnering with influencers who later violate Islamic principles
  • Influencers struggling to manage collaboration requests scattered across social media

Our Vision

Connects businesses with verified Muslim influencers through a transparent marketplace featuring Islamic values compliance screening, transparent pricing, and built-in collaboration tools.

  • Rigorous influencer vetting for Islamic values compliance
  • Transparent pricing directory to eliminate negotiation friction
  • Centralized discovery vs. scattered social media searching

Product JourneyFrom idea to impact.

  • 1

    Influencer Directory & Verification System

    10 two-week sprints with influencer and business feedback.

  • 2

    Pricing & Booking Infrastructure

  • 3

    Messaging & Collaboration Tools

  • 4

    Islamic Values Monitoring

The SolutionBuilt with purpose, shaped by values.

A comprehensive influencer marketing platform featuring a verified directory of Muslim creators, transparent pricing, instant booking capabilities, and ongoing Islamic values monitoring—solving the scattered, inefficient, and risky nature of traditional influencer outreach.

Key features that make it work

Verified Muslim Influencer Directory

Discover 50+ rigorously vetted Muslim influencers with transparent follower counts, engagement rates, and pricing. All creators personally screened for consistent Islamic values in content and conduct.

Transparent Pricing Marketplace

See pricing upfront for posts, stories, and campaigns. Book collaborations instantly without time-consuming negotiations. Transparent rates build trust and streamline decision-making.

Centralized Discovery & Booking

Search all Muslim influencers in one place with filters for niche, audience size, and engagement. Book collaborations with built-in messaging—no more chasing DMs across platforms.

Ongoing Values Monitoring

Continuous monitoring ensures influencers maintain Islamic values compliance over time. Businesses can partner confidently knowing creators are held to consistent standards.

Technology Stack

Next.js 14ReactTypeScriptTailwindCSSNode.jsExpressPrismaPostgreSQLRedisVercelAWS S3CloudFlareFigmaGitHubStripe

Community ImpactReal change, real people.

By The Numbers

  • 50+ verified Muslim influencers onboarded
  • 20+ businesses actively using platform for campaigns
  • Collective reach of millions across verified influencer network
  • 85% reduction in time from discovery to booking

User Stories

  • Created first dedicated platform for halal influencer marketing
  • Built trust through rigorous Islamic values vetting
  • Streamlined influencer marketing for Muslim businesses and creators

Islamic Values Realized

  • First halal influencer platform
  • Islamic values monitoring system
  • Transparent pricing marketplace for Muslim creators

SalamReach solved our biggest challenge—finding Muslim influencers who genuinely align with Islamic values. The verification process and transparent pricing made our campaigns so much easier to execute.

Omar Hassan

Marketing Director, Halal Food Brand

Future VisionWhere we're headed.

Trust is everything in values-based marketplaces

Transparency accelerates transactions and builds credibility

Rigorous vetting built trust

Transparent pricing eliminated friction

Centralized discovery saved time

TakeawaysWhat we learned building for our community.

What Worked

  • Rigorous vetting built trust
  • Transparent pricing eliminated friction
  • Centralized discovery saved time

Challenges

  • Educating market on platform value
  • Balancing supply and demand in two-sided marketplace

Lessons Learned

  • Trust is everything in values-based marketplaces
  • Transparency accelerates transactions and builds credibility

Join the Community

Be part of something built with intention. Connect, grow, and thrive—without compromising what matters most.